What I’ve learned from smart people in my career:
•That Data can help guide human connection.
•The importance of strategic thinking.
•How to build smart communications and not just a clever piece of creative
•How to sell work that fulfills a clients business need while maintaining a unique foothold in the landscape.
I believe that good creative is the result of a simple, easy to digest strategic platform. That’s as much a part of the creative process as execution. The more solid the thinking, the more solid the output. And the more able a good idea will be to fit into whatever space it needs to fit.
That’s the kind of work I like to do.
Thanks for looking.